Learn in the Right Direction: Education All About Finance, Technology, Clubs and Hotels

While HFTP’s annual conference is best known as a celebration of association achievements that offers a plethora of networking engagements and receptions with members from across the world – the HFTP Annual Convention also features educational program not to be missed. Whether you are a hospitality finance or technology professional at a club or hotel, there are sessions designed with your field in mind. Get a glimpse of which education sessions you should attend based on your industry segment at the HFTP 2022 Annual Convention September 14-16 in Austin, Texas and start planning your agenda today.

Education All About Finance

Anxiety Free Accounting: Build Habits for a Better Workday — The discipline of accounting has always carried a certain weight, from other departments not understanding the work you do to feeling underappreciated, along with new added pressures of being understaffed and short on cash. In this session, unlearn the stressors that have been weighing you down and replace them with new habits to enjoy your day and catapult your career.

Capitalizing on Operational Benchmarking with Current Industry Trends — Learn the steps of the operational benchmarking process and how they can be applied to improve the performance of your hotel. Cover global hotel industry trends in revenues, labor costs and expenses and how this information can be leveraged to improve operational profitability.

Accounting and Tax Update: The Changes Are Really Here — Prepare yourself to implement the new lease standard, get an indispensable refresher on the 990-T changes and other club legislation, learn how to record leases under ASC 842 and discover how new auditing standards will change the look of the new audit report and engagement letter.

Education All About Technology

Austin: Where Technology and Hospitality Meet for an Extraordinary Experience — Learn how three major Austin venue partners keep it “wild and crazy” for guests and use technology to make their guest experience over the top, world-class and unforgettable: Kalahari Resorts & Conventions, Q2 Stadium and Moody Center. What are their secrets to success and how can you use these same ideas to make your own club, hotel or casino amazing?

How to Improve the System Integration Process and Operational Effectiveness — Get a holistic view of the financial reporting ecosystem found in small- to medium-sized companies. See what is used to report to boards, owners and shareholders, with a focus on the industry-wide need to update accounting software.

Improve Member Services with a Little Help from Technology — With the right technologies in place, clubs can improve their member-facing interactions. Review current club tech applications, as well as some from outside the industry, to help with member communications, operational efficiencies, onsite services and more. Review a wide variety of technologies, examples of how they are used and how best to implement.

Education All About Clubs

The Economics of Club Industry Transformation Where is the industry today, and most importantly, where is it going? Explore the current economics of an irrevocably altered industry and what to expect for the future of clubs.

Properly Introduce Club Finances to Your Board Properly introduce your board to all things club finance, including the club’s overall financial health, capital financing, financial controls, and anything else the board needs to know in order to govern effectively.

Strategic Asset Management Leverage tools that can help lead your club on a path to true strategic asset management. Explore the interactions between two cornerstones of strategic asset management: the capital reserve study and capital strategies modeling, and study two important ratios: net-to-gross PPE and net worth.

Education All About Hotels

U.S. Hotel Recovery Update Explore the state of recovery among U.S. hotel industry segments in 2022; identify notable gains and challenges in the U.S. hotel industry in 2020 and 2021.

Legislative Trends Affecting the Lodging and Hospitality Industry Get a hot topic overview on tourism and public improvement districts from a Texas Hotel & Lodging Association expert, including how to promote equal hotel activity. Explore short-term rental legislation, state and federal per diem rates, ROI standards for tax expenditures, hotel occupancy rate caps, and more.

Recent Trends in Hotel Transactions, Valuations and Financing Delve into the latest research from CBRE Hotels for an important update on hotel transaction activity, financing terms and availability and property values to understand the current state of finance in the hotel industry.

Perspectives from the Hotel Owner and Operator Point of View — Jonathan Stanner, president and CEO of Summit Hotel Properties, along with Evan Studer, CEO of Vista Host Hotels will discuss the current and future states of relationships between owners and operators, franchisors, lenders and investors and how each is driven by different influential economic factors.

Education All About HFTP Initiatives

An Update on the 12th Revised Edition of the Uniform System of Accounts for the Lodging Industry (USALI) — Get a timely update on the progress of the forthcoming Uniform System of Accounts for the Lodging Industry (USALI) 12th Edition. Ralph Miller, president of Inntegrated Hospitality Management Ltd. and Global Finance Committee member, will share upcoming plans for the 12th edition, including a summary of the adopted major changes, the current publication and implementation schedule, and planned marketing and educational sessions to inform the global hotel industry.

I Will Remember You: An Overview of Key Accounting Concepts Tap into valuable accounting concepts as you pursue the HFTP Certified Hospitality Accountant Executive (CHAE) designation, including two that often challenge CHAE candidates: the statement of cash flows (SCF), and the cost volume profit analysis. Gain total recall of these concepts using interactive and mnemonic devices.

All About the Networking

Along with all the education, the networking opportunities remain a pivotal reason to attend the HFTP Annual Convention every year, and 2022 is no different. Don’t miss these exciting forums and receptions when you join HFTP in Austin this Fall, including:

  • HFTP Club Forum (co-located Sept. 13; separate registration required)
  • HFTP Attendee Orientation (Sept. 14)
  • Annual Business Meeting & Lunch (Sept. 14)
  • HFTP CHAE & CHTP Certification Event (Sept. 14; invitation-only)
  • Welcome Reception (Sept. 14; includes Table-top Exhibits)
  • Lunch and Table-top Exhibits (Sept. 15)
  • Tribute to Success (Sept. 15)

View the complete event schedule online.

Get Registered Today

Join hundreds of fellow hospitality finance and technology professionals for four days of networking and education, celebrating HFTP’s 70th anniversary! Register by August 3 to take advantage of early registration pricing. Make your reservation at the Hilton Austin Hotel by August 19. Then, check Visit Austin for information on local area attractions and special deals on restaurants, attractions, tickets, maps and more. See you there!

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About the Author: Briana Gilmore