Attention, Clubs: Are All Your Plans in Place?

It is an indisputable fact that has stood the test of time — Planning is vitally important to success. In fact, Benjamin Franklin, a founding father of the United States, is credited as having once famously said hundreds of years…

China Releases New Standards to Rate Quality of Hotel Online Services

Research from the HFTP Asia Research Center | Written by: Evita Ma On January 10, China released the new standards of Hotel Online Service Quality Evaluation and Classification (China Daily, 2020). This is the first domestic standard for evaluating and rating the…

Tech Trends of 2020: Where Innovation Lies

Facial recognition. Robotics process automation (RPA). Voice assistance. As technology becomes the cornerstone for the way we do business and a key driver for the guest experience, we have all become relatively familiar with tech terms like these — but…

HITEC Europe Returns to Stunning Mallorca, Spain in April 2020

It is officially December — and while many are dreaming of a white Christmas, HFTP also dreams of an iridescent spring, when HITEC Europe 2020 returns to Palma, Mallorca, Spain. Azure waters. Limestone mountains. Historic villages. These are just a…

Attention, Hotels: How Do You Use Technology to Transform the Guest Experience?

How are evolving and emerging technologies being leveraged to transform and enhance the guest experience? The hospitality industry wants to know. The guest experience is becoming about more than just great service. Recent studies indicate that by 2020 customer experience…

Sentiment Survey Reveals Top Hospitality Technology Decisions in 2020

The results are in for the inaugural Hospitality Technology Sentiment Survey, co-produced by HFTP and Hospitality Net. This survey sponsored by Shiji with partners EHL and Puzzle Partner serves as an indicator of pertinent technology trends in the hospitality industry. The report uncovers some surprising insights based on the…

Strategic Joint Venture: A New Strategy to Expand Footprints in China

Written By: Evita Ma Many surveys show that the mid- to high-end hotel market is booming in China. However, the corresponding services are still insufficient. To expand the footprints, the Hyatt Hotel Corporation and BTG Homeinns Hotels Group announced their…