Technology in Hotels: Invest Where it Counts

Technology in Hotels: Invest Where it Counts

By Agnes DeFranco, Ed.D., CHAE, CHE, CHIA, CAHTA¬†and Minwoo Lee, Ph.D., MBA, CHE, CHIA Want to give your guests the tech amenities they want? Put your money where your five-star reviews are. This study mines thousands of online reviews to provide hoteliers with data-driven strategies to maximize payoff on IT…