How Do Hospitality CMOs and CTOs Work Together? Read the Research
Hospitality chief marketing officers (CMOs) and chief technology officers (CTOs) were brought together this past year by HFTP and HSMAI for two think tanks on the strategic integration of marketing and technology. By definition, a think tank is a group organized for…
Sentiment Survey Reveals Top Hospitality Technology Decisions in 2020
The results are in for the inaugural Hospitality Technology Sentiment Survey, co-produced by HFTP and Hospitality Net. This survey sponsored by Shiji with partners EHL and Puzzle Partner serves as an indicator of pertinent technology trends in the hospitality industry. The report uncovers some surprising insights based on the…